Chad McKenzie
Content Marketing Manager at impact.com
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Developing a TikTok marketing strategy isn't just "nice to have" β it's a necessity. β‘ TikTok's short-form content engages consumers who can't get enough of it's scroll-worthy and entertaining content π€© . Pair those engaged consumers with a trusted creator, and BOOM π₯ , your brand is in business π.Our latest ebook, "TikTok marketing playbook for brands [+ how to build a campaign in 2024]" π has the latest insights to help you: - Understand the ins and outs of the dynamic platform π² - Build a compelling influencer strategy π£ - Find the right creators to partner with π€ - And more Check it out here π
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Chad McKenzie
Content Marketing Manager at impact.com
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This week I celebrate my 2 year "workiversary" at impact.com π .Words cannot describe my gratitude β¨. I've tackled just about every piece of content I can think of (research reports, videos, blogs, ebooks to name a few). I also had my biggest career milestone to date: Contributing to our staggering Creator launch. π But by far the biggest blessing is my fellow content team that I have the joy of collaborating with. They give me creative freedom, support, and countless opportunities to push myself. Having a sea of kind, smiling faces at your workplace (across all departments) goes a long way and I couldn't be happier. This year, I look forward to continued growth, new possibilities, and lots more content! π
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Chad McKenzie
Content Marketing Manager at impact.com
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Not me posting the first blog with my name on it (officially!) π€ π€ . A proud moment and another addition to the MANY incredible blogs we've created this year as a team π« . Watch out 2024! https://lnkd.in/dfEZa84J
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Chad McKenzie
Content Marketing Manager at impact.com
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π’ Calling all marketers! Looking to boost your content conversion rates with creators? π Check out our latest Ask the Experts blog with Riley Cronin from ZeroTo1. It's a game-changer for your marketing strategies! πͺπ This blog dives into the world of influencer-led affiliate programs and how they can skyrocket your results. Discover the best practices and learn how to build a thriving creator community. It's all about leveraging the power of the creator economy to maximize your revenue and engagement. πΌπ°π The key takeaway? Building a strong community and harnessing user-generated content (UGC) are the secret ingredients to success. π Engage with influencers, tap into their creativity, and watch your conversions soar! π#contentconversion #influencermarketing #affiliateprograms #creatorcommunity #usergeneratedcontent #marketingstrategies πhttps://lnkd.in/dhRYjgN3
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Chad McKenzie
Content Marketing Manager at impact.com
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"What does the Content Marketing team do?" All together now: Everything! π π
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Chad McKenzie
Content Marketing Manager at impact.com
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News flash! β¨ Low compensation can END creator-brand partnerships πΈ . Hot off the heels of our impact.com / creator release, weβve got the latest in creator insights to help brands level up π . Say hello to our game-changing research report with Adweek Branded: https://lnkd.in/dnPU7hti #MasterPartnerships #InfluencerMarketing #InfluencerReport
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Chad McKenzie
Content Marketing Manager at impact.com
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LAUNCH DAY!! π Today impact.com / creator is LIVE! I couldn't be more excited to be part of this innovative technology AND have the best team around to make it possible π. Check out our blog post here: https://lnkd.in/dzFGV6vR
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Chad McKenzie
Content Marketing Manager at impact.com
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I learn something new every day and my chat with Tye DeGrange π was no exception π. In this blog, we dispel the myths of influencers and affiliates and talk about how both can target the full marketing funnel π https://lnkd.in/d9pp2Cgu
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Chad McKenzie
Content Marketing Manager at impact.com
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Three letters, many benefits: UGC! π₯ Check out our latest blog to learn all about user-generated content and how you can use it to connect with audiences. β https://lnkd.in/duTHH3Fc #content #UGC #creators #influencers #authenticity
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Chad McKenzie
Content Marketing Manager at impact.com
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So good! π«
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